- Use the blog aspect of the digital platform to promote what the spa can do. For example. An article on the blog showing how good avocado is for the skin, then suggest how the spa does as excellent avocado facial.
- Make the audience feel as though they have to have it. Make them feel as though it is something special, high end and luxurious.
- Most likely to appeal to a younger audience if it is given as a gift. A younger audience may not buy themselves a spa day or treatment but would appreciate it as a gift.
- The name and gift bag is a strong idea.
- Maybe create a separate day or certain times within the day that the ages 16-25 can go for a cheaper price. Therefore they will not be intimidated by the other customers and the older audience will not find them annoying.